We Help Win Pitches

We Help Win Pitches

Our good friends over at Grady Britton, a full service ad agency here in Portland, needed some help.  They were in the running for a really very big project with Oregon Cultural Trust and asked us to help them pitch the digital side of things.  OCT needs a new brand and a new site.  Grady Britton has the brand stuff down pat, but don’t currently have the digital leadership needed to be comfortable making promises to clients about technical things. They contacted us and got us up to speed on what was needed for the project and the pitch, so we worked together to craft an excellent pitch, rehearsed it a bit, and then presented to the client in their offices.  To make a short story even shorted, I will cut to the chase.  We won the pitch.  We went in with an excellent all around plan, charmed the pants off of the client (that was all Grady Britton, we brought no charm) and were lucky and skilled enough to win the business.  Grady Britton will get busy on the brand and we will pitch in once again early next year to get the website stuff up to snuff....
BOXI Interactive Launched

BOXI Interactive Launched

We finished up the site for the folks at BOXI Interactive and we waited a few weeks/months to launch.  BOXI was finally ready to launch things, so their new site is now live.  Huzzah. BOXI Interactive Before… What is there to really say about this website? It can be summed up pretty easily and the thousand words that this picture is worth will waste about 990 words.   Yup. That’s a website I suppose. BOXI Interactive After… As you can clearly see, we didn’t have much work to do to improve their old web presence. We still decided to do a lot of work anyway. Working with BOXI, designed and developed a modern, useful and importantly, scalable. Once Ally & Conquer is a huge success (fingers crossed), they will need a way to expand the site to include new games and properties. We succeeded in meeting their short term needs, while keeping in mind their long term growth. Overall, we’re pleased with how it turned out and BOXI Interactive is really happy with the solutions that we provided. See for yourself here: www.boxi.net  ...
FabuFit Is A Brand Now

FabuFit Is A Brand Now

FabuFit is a brand new health and wellness consulting group in New Jersey.  They focus on easy, delicious recipes using whole foods, fun workouts and nutritious supplements.  They came to us needing a brand and logo.  We got down to the root of what the brand means, distilled it and came up with this beauty: We love it and the client loves it too.  We’re working on expanding that new brand in a beautiful, user friendly and intuitive website for them.  Stay tuned…...
McLube Division Is In Much Better Shape

McLube Division Is In Much Better Shape

A few months ago, McLube (disclaimer: we didn’t design that site) asked us for some Google AdWords help.  We took one look in their account, got very sad at the state of things, collected ourselves and got down to business. We assessed what they needed most, as they only wanted us to help out for three months, and decided that a complete overhaul was necessary.  We paused all of the current campaigns, dug into the keyword research, wrote new ads and organized everything into easily managed, effective campaigns.  We could regain you with the mechanics of what we did and how we did it, but we’d rather brag.  Here are the results of our very short three months of work for McLube. Shrunk their budget per month by $1,000.  That’s per month.  That’s 12 grand a year saved. That led to a decrease in Cost per Click of 44%.  Pretty good. With all of this saved money, surely the number of clicks decreased.  NOT SO.  We increased their total clicks by 15%.  Blammo. To summarize: we made their lives easier by creating a campaign organization system that makes logical sense, plus saved them money (lots of it) while increasing the efficacy of their campaigns.  They’re pretty happy with...
Jackson Bond Enterprises Gets A New Website

Jackson Bond Enterprises Gets A New Website

Our first real official client, Jackson Bond Enterprises, makes some incredible things.  They make custom carbon fiber and other woven materials that stand up to extreme environments.  Not like “Alaska” or “Sahara” extreme; more like “Re-entering the Earth’s Atmosphere Because We Made Something That’s on a Spacecraft” extreme. We are fascinated by what they do.  It’s really important and meaningful work that presents them with so many difficult engineering and mathematical challenges.  We at Moriarty & Adler are nowhere near smart enough to offer Jackson Bond any help with that stuff.  Luckily for us, they had no idea what they were doing with their website or brand. The Old Jackson Bond   What a beauty. Incredible. To give you an idea of how old their site was, take a look at that super nice maroon box towards the bottom middle/right of that image. It’s a visitor counter! AWESOME. Another good sign that folks don’t really care too much about their website is an out of date copyright in the footer. Most people will get around to updating it somewhere in the middle of the year. The good people at Jackson Bond, who are truly too busy doing awesome stuff, didn’t update theirs after 2009. The New Jackson Bond   We helped them murder that old site and drop it into an incinerator, only to be seen in the likes of The Way Back Machine. WE built Jackson Bond a modern, clean, beautiful website using WordPress (so they could keep it that way). We distilled the information about their business and products into easily read and navigated site content. We...